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Market Strategy consulting

Having a marketing strategy is vital for a business. Based on our professional knowledge, rich experience and extensive analysis. We provide such service as follows:

  • Brand strategy consulting (brand positioning, brand building, harmonization of brand implications and brand image, brand promotion, etc)
  • Marketing Strategy consulting
  • Public Relations consulting
  • Integrated marketing strategy consulting
  • Promotion strategy consulting

     

    Market Research

    Whether you are starting a new business or launching a new product conducting a marketing research is always the first step in determining if there is a need or audience for your product, service or marketing plan. Major service including:

  • Market monitoring & Analysis
  • Industry Intelligence monitoring & Analysis
  • Target audience analysis
  • Competitor monitoring & analysis
  • PR impact monitoring & assessment

     

    Media Relations

    Years experience has proven that close alliance with journalists, editors and producers is an invaluable tool in media relations. We help clients to create a favorable media environment via the following means:

  • News Release
  • Feature Articles
  • Press Conference
  • Interview
  • Media Club
  • Ceremonies
  • Parties

     

    Event Marketing

    Event marketing is a strategy that, properly applied, can produce outstanding exposure for a company. A well-programmed event can enhance a company's image, introduce a product or simply drive sales. Events can range from the following ways:

  • Press launch/conference
  • Exhibitions
  • Road shows
  • Banquets
  • Seminars
  • Annual parties
  • Forums
  • Trainings

     

    Government Relations

    Enterprise is a component of the whole society, it must be affected and restricted by the government regulations and policies, and smooth and healthy government relations are the basic guarantee for any company. Major services including:

  • Consulting on relevant laws and regulations
  • Setting up communications channels with government and institutions
  • Arranging visits and meetings with government officials

     

    Crisis PR

    Any company or organization, regardless of size, can fall victim to a crisis and the most common cause of mishandling the situation is lack of planning. This often leads to things getting out of control and causing reputation damage. Our strategies include:

  • Devising crisis contingency plans
  • providing emergency response
  • Offering recovery advice

     

    VI & CI Design

    In the marketing world, a lot of attention is being given to the concept of VI and CI, both on an individual product level and for a corporate as a whole. We have a dedicated team of design professionals to help you through every step of the process the :

  • Logo
  • Advertisement
  • Brochure
  • leaflet
  • Gifts
  • Corporate Magazine
  • Graphic design

     

    Internet Marketing

    Internet marketing is a business imperative because the Internet is an unstoppable trend. Major service including:

  • E-mail, E-card, Flash, Internet newsletter
  • DM and other database marketing methods
  • Mainstream network media promotion
  • Wireless marketing based on mobile phones
  • Blog and RSS promotion

     

    PR Training

    The following PR training program is open to all people who are eager to improve themselves. Our aim is to turn students into world-class PR practitioners.

  • Media communication skills
  • PR strategy planning and execution
  • Integral marketing and execution
  • Crisis PR training of new technology, new media and new marketing

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